Haldirams

Haldirams

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Haldiram's is a major potato chips and Indian sweets and snacks manufacturer based out of Delhi and Nagpur. The company has manufacturing plants in a wide variety of locations such as Nagpur, New Delhi, Gurgaon, Rudrapur and Noida. Haldiram's has its own retail chain stores and a range of restaurants in Nagpur, Kolkata, Noida and Delhi. Haldiram's was founded in 1937 by Shri Ganga Bhishen Agarwal, fondly known as Haldiram in his household; as a retail sweets and namkeen shop in Bikaner, Rajasthan. In order to drive expansion, the company's first manufacturing plant was started in Calcutta.In 1970, a larger manufacturing plant was established in Jaipur. Another manufacturing plant was established in New Delhi, the capital of India, in the early 1990s. In 2003, the company began the process of developing convenience foods to be marketed to consumers.n 2014, Haldiram's was ranked 55th among India's most trusted brands according to the Brand Trust Report; a study conducted by Trust Research Advisory. The company has grown at a tremendous pace over the years and in 2017 it was crowned as the country’s largest snack company, surpassing all other domestic and international competitors. In addition to domestic success, the company has found global success with its products being available in more than 80 countries including Sri Lanka, Germany, United Kingdom, United States, Canada, United Arab Emirates, Australia, New Zealand and Japan.


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